Google recently launched internet stats by pulling up data from various third party sources and have created a landing page to display a cumulative report. What I am presenting here is just snippets, which I thought might interest readers of this blog.
Social media use has taken off in the UK. eMarketer estimates that 39% of UK Internet users – more than 15.4 million people – will use social networks at least once per month in 2009.
eMarketer, April 2009
According to Nielsen, 67% of the global online population visited a “member community” site in Dec 2008.
Nielsen, March 2009
Although men and women follow a similar number of Twitter users, men have 15% more followers than women.
HarvardBusiness.org, June 2009
In mid-2008, social networking accounted for around 10% of worldwide online time. This is a category that didn’texist 3 years ago.
Nielsen, March 2009
Social networks have a penetration of nearly 75% among European Internet users.Comscore, February 2009 5% of all time online is spent on Facebook.
Comscore, April 2009
Of the 282.7 million European Internet users age 15 and older who went online via a home or work computer in December 2008, 211 million visited a social networking site – representing a penetration of 74.6%.
Comscore, February 2009
eMarketer estimates that 39% of UK Internet users – more than 15.4 million people – will use social networks at least once per month in 2009. By 2013, the social networking population will reach 21.9 million and represent 50% of UK Web users.eMarketer, May 2009
Globally, social networks have enjoyed a 25% growth in unique visitors in the last year. Some sites have doubled their user base.
Comscore, August 2008
In May 2009, YouTube reached 15.4 million unique users in the UK.Nielsen, May 2009. There are 1.5 million business searches daily on YouTube, making it the second-most-visited destination for business searches, behind Google.
Google, Forbes, BtoB, June 2009, June 2009
In January 2009, JP Morgan estimated that 2008 worldwide retail eCommerce spending, excluding travel, totaled $438 billion – of which one third ($152m) was in Europe.
JP Morgan, January 2009
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