A successful online marketing campaign has to be treated in a more comprehensive way and must include the participation of community. It’s the era of crowd sourcing and democratic marketing. While planning your online marketing campaign, do consider social bookmarking as an important strategy to promote your website.
Possible Bookmarking Strategies that you can adopt to make your website popular
1. Basic Bookmarking
2. Multiple Account Spamming
3. Blogfarm bookmarking
4. Sitemap bookmarking
5. Random bookmarking strategy
Basic Bookmarking:
This is as it sounds. You create one account each in some of the popular bookmarking sites and start bookmarking your favorites. Along with some other informative sites you bookmark your own site.
Some Recommended Bookmarking sites are:
• Digg.com
• Stumbleupon.com
• Deleicious.com
• Furl.net
• Simpy.com
• Blinklist.com
• Spurl.net
• Blogmarks
This is a slow but 100% effective and requires dedicated effort to make your content travel. If your content is good and offers some value definitely people will bookmark and you can see multiple incoming links and lots of tags pointing towards your site.
Multiple Account Spamming
This strategy has an immediate effect on your site but definitely is a spam. This strategy is practiced by spammers who wants immediate short term boost (one day) of traffic. You create multiple accounts using different email IDs and start bookmarking sites. You may see yourself on first page on some of the bookmarking sites but soon your accounts will be banned.
Blogfarm bookmarking
This is one of the oldest practices and has been considered a super spam by search engines but when used wisely it can turn out to be a good strategy to increase crawling rate and indexing.
It is a very effective tactic to get your site indexed. BlogFarm usually involves the linking of related blogs together. You can use it to bookmark the blogfarms! If you try to bookmark 50k pages, you will be easily accused of spamming. The best practice is to link to the 50k pages from your Blogfarms and then social bookmark your Blogfarm. Those 50k pages will be crawled faster.
Sitemap bookmarking
This is a good strategy to bookmark. All your domain names are set to a sitemap and then bookmark your sitemap. The search Engine spider crawl that sitemap and find all the links.
Random bookmarking strategy
This is very good strategy to make good random traffic from bookmarking site.
create small number of account(2 or 3 email account) and bookmark to bookmarking website. After one week then create new 2 or 3 account and submit to that sites. But please handle some care because it’s one of the blackhat techniques also.
This can be understood with following example:
Creating 3 Accounts Each at some of the bookmarking sites:
Digg A, Digg B, Digg c
Furl A, Furl B, Furl C
Spurl A, Spurl B, Spurl C
If we have 3 accounts at each of the above mentioned bookmarking sites, we will have 12 accounts. The 12 accounts can be grouped into 3 categories, Profile 1, Profile 2 and Profile 3 depending upon your target audience, geography or anything that suits your social bookmarking campaign.
Profile 1: Digg C, Furl A, Spurl B
Profile 2: Furl B, Spurl A Digg B
Profile 3: Digg A, Spurl C Furl C
Now randomly choose profile and start bookmarking your sites.
Some of the benefits of including social bookmarking as one of the strategies to promote your site
1) Your content start traveling as it is accessible to all
2) An effective and 100% legitimate way to build links
3) Can see sudden spikes in traffic sent through social bookmarking sites
